Pipelines & media management.

GENERAITR is production infrastructure for generative AI media: images, video, audio and 3D. It gives your team a structured, compliant and responsible system for AI-driven media production. The generation engine is based on ComfyUI and the tool is accessible to the whole team through the browser. Available as a hosted version in the EU now, with a local on-premise version coming soon.

Those tools are built for individual generation. GENERAITR is infrastructure for teams: reproducible pipelines, model management, media libraries, provenance tracking and controlled team access. Everything that makes AI usable in ongoing production, not just experimentation. And unlike credit-based tools, it never charges per generation.

ComfyUI is an open-source node-based workflow editor and execution engine for AI generation. It powers the generation engine behind GENERAITR, giving your team access to leading AI models for images, video, audio and 3D. GENERAITR builds a structured production layer on top: templates, media library, compliance tracking and team access — without requiring any technical knowledge of nodes or workflows.

For GENERAITR Online, no. You only need a ComfyUI account and ComfyUI generation credits. We handle the hosting. Generation credits are purchased directly from ComfyUI — GENERAITR never charges for generation, only for platform access. GENERAITR Local (coming soon) runs on your own hardware and supports open source models at zero per-generation cost.

GENERAITR is built on ComfyUI and designed to work with ComfyUI workflows. Custom workflow-to-template conversion is on the roadmap and coming soon. In Early Access, you start from pre-built templates for your vertical, with full custom workflow support following.

Yes, from day one. Every generated file carries embedded metadata: model used, template, parameters, input media. Provenance tracking and watermarking are built into the platform, not added on. This directly addresses the Article 52 transparency obligations that become mandatory for EU organisations on 2 August 2026.

Responsible means you control where your data lives. Your media library and metadata always stay on EU servers. For generations, it depends on which models you use — open source models on GENERAITR Local never send data outside your network. When you use API-based models via ComfyUI Partner Nodes, input is processed by the model provider. We document exactly which models are API-based. Full data responsibility is achieved with GENERAITR Local and open source models.

Anyone who registers during the Early Access window (18 May – 31 July 2026) locks in €79/month permanently — for as long as they remain active subscribers. There is no slot cap. From 3 August, new customers pay the Beta price of €99/month.

GENERAITR is model-agnostic. GENERAITR Online supports API models available through ComfyUI Partner Nodes. When GENERAITR Local launches it will additionally support open source models running on local or self-hosted GPUs — with no per-generation cost. No vendor lock-in.

Instead of free-text prompts, you define your generation through organised input fields: subject type, environment, lighting, camera angle, style, format and more. The system builds the generation instruction from your selections. Every output is tied to a reproducible set of parameters. You can save preferred configurations as reusable presets — called GENERAITRs — so your team can run the same pipeline without re-entering settings each time.

Founding Partner Rate (€79/month for Online) is available during a limited time window only: 18 May – 31 July 2026. There is no seat cap — anyone who registers during this window locks in the rate permanently, for as long as they remain an active customer.

Beta Pricing (€99/month for Online) applies to all new customers after the Founding Partner window closes on 31 July 2026.

From August 2026, Annual Founding Partner pricing becomes available exclusively for customers who joined during the Founding Partner window.

These platforms are generative AI tools built for creative exploration and generation. They are good at what they do.

GENERAITR focuses on three pillars. Structured: your whole team runs from the same pre-built templates and pipelines — consistent output regardless of who generates, without needing technical AI knowledge. The platform subscription is fixed; any generation costs via API models go directly through your ComfyUI account.

Compliant: every file generated through GENERAITR carries embedded provenance metadata, watermarking and a full audit trail. This is built into the platform by design, directly addressing EU AI Act Article 52 obligations that come into force 2 August 2026.

Responsible: with GENERAITR Local, the platform runs on your own hardware with open source models, meaning input data never leaves your network. GENERAITR Online runs on EU-hosted infrastructure.

If you need one great image, generative AI tools work fine. If you need a scalable, compliant, governable production system your whole team can run — that is what GENERAITR is built for.

Local ComfyUI gives you the generation engine. GENERAITR gives you everything built on top of it: a clean interface your whole team can use without touching node diagrams, structured templates that encode your workflow expertise, a media library with full provenance metadata, compliance tracking, and team access management.

The generation engine is based on ComfyUI. If you already use local ComfyUI, GENERAITR is the production system that makes it easier and compliant to use for your whole team. Not a replacement.

Compliant means every file generated through GENERAITR carries its full production history, embedded in the file itself.

For every generation, GENERAITR records: which model was used, which template and parameters were selected, what input media was provided, who ran the generation, and when. This information is stored and embedded in exported files as structured metadata.

GENERAITR implements C2PA (Coalition for Content Provenance and Authenticity), developed by Adobe, Microsoft, Google, Intel and others and now adopted as the technical foundation for EU AI Act Article 52 compliance. C2PA embeds cryptographically verifiable content credentials directly into the file. This means any exported file can be inspected by a third party — a client, a regulator, a media platform — and its AI origin, model, and production parameters can be verified without needing access to your GENERAITR workspace.

In practice: if someone asks where an image came from, the answer is already in the file.

GENERAITR Online is the hosted version of the platform. We run the infrastructure on EU servers. You connect your ComfyUI account and use your own ComfyUI generation credits. No installation, no hardware needed. Up to 5 users, 50 GB media storage included.

GENERAITR Local is the full on-premise version of the platform. You install it on your own server (Windows, Mac or Linux) and run it entirely within your own network. Full data sovereignty with open source models and closed source AI model support via ComfyUI Partner Nodes. Early Access Online customers get exclusive first access to Founding Partner pricing when Local launches.

Our studio team produces content directly using the same GENERAITR pipelines. Sessions and generation packages are available now. See the Work With Us section above.